GuideWell Connect Leads With Five Gold Awards, Places Second Overall in International Sales and Service Competition

Health care marketing services company picks up 23 Stevie Awards

Jacksonville, Fla. – With five Gold Stevie Awards and a sweep of the Sales Distinction of the Year category, GuideWell Connect, a leading provider of sales, marketing and consumer engagement solutions to the health care industry, earned a Grand Stevie and finished as the No. 2 most honored company with 23 overall awards from among companies worldwide at the 2016 Stevie Awards in Las Vegas. The Stevie Awards for Sales & Customer Service recognize the achievements of contact center, customer service, business development and sales professionals worldwide.

GuideWell Connect’s five gold awards, which tied for the most won by a single company, came in the categories of sales process, sales turnaround, front-line customer service, e-commerce customer service and sales distinction, where the company also swept the silver and bronze awards.

“To finish as the second-most honored company among such well-known brands is gratifying for the work our staff puts in every day,” said Craig Thomas, GuideWell Connect president. “Last year we were eighth with 13 awards, and our 23 awards this year demonstrate that we are on the right path. Using customer insights from analytical models, we connect our clients to new and existing consumers through telemarketing, online sales and retail sales in ways that result in a win for the consumer and the company.” 

Jackie Coffey, vice president of telemarketing, said, “The gold-medal win for sales process of the year highlights our ability to perfect a data-driven business process that drives positive outcomes for our clients while being highly consumer friendly, with consumer satisfaction scores above 98 percent for the last five years. We take pride in this affirmation of our hard work to please our customers.”

About GuideWell Connect

A wholly owned subsidiary of the GuideWell Mutual Holding Corporation (“GuideWell”), GuideWell Connect is a leading marketing services company advancing consumerism in health care. The company provides clients with the support they need to connect with their customers through member engagement programs, database marketing, e-commerce, and retail strategies and capabilities. For more information visit

About GuideWell Mutual Holding Corporation

GuideWell Mutual Holding Corporation (GuideWell) is a not-for-profit mutual holding company and the parent to a family of forward-thinking companies focused on transforming health care. The GuideWell organization includes the leading health insurance company in Florida, a number of health care delivery businesses, a consumer engagement company, and a provider of administrative services to state and federal health care programs. For more information, visit



About the Author

Toni Woods

Toni Woods is a Senior Media Relations Consultant for GuideWell. She has worked in communications for more than 20 years in the health care, energy and sports industries, working with media around the world. She is a graduate of the University of Missouri School of Journalism.